Business

Flying Carbon Neutral

I fly a lot. More than a lot of people I work with can imagine. It is the second year in a row I have earned the Platinum One Qantas frequent flyer membership status, which is 3x as much flying as a Platinum member. I am in the top 5% of all Platinum One travellers […]

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Free Solo Your Job

I am sitting in the IMAX and my hands are sweaty. I am clinging to the edge of my seat. This is not a thriller. Not an action movie. I am watching the climber Alex Honnold climb El Capitan in ‘Free Solo’ – without any gear. Given how afraid I am of heights – a

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Let My People Go Surfing

From the best book on business I have read so far: “Remember, work has to be fun. We value employees who live rich and rounded lives. We run a flexible workplace, and we have ever since we were a blacksmith shop that shut down whenever the waves were six feet, hot and glassy. Our policy

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Making better decisions

“Marketers want to make better decisions.” A phrase I use in almost all of my presentations. But after reading Thinking, Fast and Slow by Nobel Memorial Prize in Economics winner Daniel Kahneman, I am once more reminded of the fact that the right decision or a better decision is not always easy. Why? Because humans are

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